Shopping Cart
Shop now
V·I·P Login
Search for products on our site
See more

JOIN OUR V·I·P LIST & GET 10% OFF FIRST PURCHASE →

Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 53 Muji. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
On Sale

Designer: Magazine B
Category: Magazines

Brand Documentary Magazine No 53 Muji

Regular price $35.00

Out of stock? Shop our AU Store →

Join free & get 10% off your first order + V·I·P only perks.
Already on the V·I·P List? Log in →

Shipping:


Payment:


Brand Documentary Magazine No 53 Muji

Intended to be a generic line for the Seiyu Supermarket Group, Muji was launched in Japan in 1980, as Mujirushi Ryohin, which means “no-brand quality goods.” Having initially started out with just 40 products, Muji now sells more than 7,000 different items and has successfully expanded into the housing business, proving that a brand can indeed sell a lifestyle aesthetic.

Brand, balance, and perspective. 

B Magazine dedicates each issue to the story of one specific brand, which is one of the well-balanced brands that JOH. discovers from around the world based on four standards: beauty, practicality, price, and philosophy. And each issue is packed with B™s unique insights and in-depth analysis. 

Brand Documentary Magazine receives no advertising profits or financial support from the brands it introduces. 

Contents:

  • INTRO
  • EDITOR’S LETTER
  • STORE Images of Muji shoppers and comments on Muji from the media
  • OPINION A multifaceted take on the Muji brand from Professor Ken Kusunoki
  • INNER SPACE Muji’s approach to consumption as defined 124 by its lineup of over 7,000 items
  • PARTNERS Past project collaborators remember and 126 reflect on their experiences working with Muji
  • OPINION A comprehensive look at Muji houses from designer Kenya Hara, a member of the Muji advisory board
  • MUJI HOUSE The Muji House, a modern living option that draws to mind a catch-all for holding odds and ends
  • OPINION Identifying and understanding Muji style with Yu Yamada, director of creative agency Method
  • MUJI STYLE City dwellers whose conceptions of style align with the ideas of Muji
  • MUJIRER Glimpses of Muji products as they are actually used
  • FOUND MUJI Found Muji, a project devoted to finding and recognizing “Mujiness”
  • B’S CUT Observing what makes Muji products distinct
  • BRAND STORY The story behind the birth and growth of Muji
  • 100 GOOD THINGS Examples of how Muji has given back to the community and supported the environment HQ Muji headquarters in Japan, where the brand philosophy is a part of life
  • ADVISORY BOARD Muji’s key consultative body of five outside creative directors C
  • OMMUNICATION The history of Muji as seen through its simple print advertisements
  • ABROAD Exploring Muji’s overseas sales strategy and experiences with Director of East Asia Business, Satoshi Shimizu
  • MASAAKI KANAI An interview with Masaaki Kanai, chairman of Ryohin Keikaku
  • FIGURES Muji by the numbers
  • OUTRO


More info:
  • $10USD flat-rate delivery or FREE on all orders over $100USD.
  • Questions? Get in touch.

x