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Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
Brand Documentary Magazine No 26 Hansa Toys. Compendium Design Store, Fremantle. AfterPay, ZipPay accepted.
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Designer: Magazine B
Category: Magazines

Brand Documentary Magazine No 26 Hansa Toys

Regular price $35.00

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Brand Documentary Magazine No 26 Hansa Toys

Hansa Toys, A Maker Of Realistic Plush Toys, Was Founded By Hans Axthelm, Who Had Been Running An Educational Toy Maker In Australia Since 1972. After Hansa Toys Established A New Base In The Philippines In 1994, The Company Began Offering Toys With Delicate, Artistic Expressions That Allowed Them To Connect Emotionally With Consumers And Bring Life To Various Spaces As High-Quality Lifestyle Objects.

Brand, balance, and perspective. 

B Magazine dedicates each issue to the story of one specific brand, which is one of the well-balanced brands that JOH. discovers from around the world based on four standards: beauty, practicality, price, and philosophy. And each issue is packed with B™s unique insights and in-depth analysis. 

B Magazines receives no advertising profits or financial support from the brands it introduces. 

Contents:

  • 02 INTRO
    A glimpse at the living animals on the other side of the cage, and outside the window. Face-to-face with nature, B imagines a life coexisting alongside it.
  • 26 INNER SPACE
    B divided and looked into Hansa product lines according to the characteristics that define them.
  • 32 VS
    Several other brands are making plush animals similar to Hansa Toys’. But they show very different design directions even when they take the same animal as a motif.
  • 42 INTERIOR
    Hansa plush animals are characterized by their realistic features. They are more than just toys and are also used for decorating homes and commercial spaces.
  • 60 TOYS AS DECORATIONS
    B went to multi-brand lifestyle stores all across the world, looking for other objects that straddle the border between toy and decorative object.
  • 64 DIFFERENT ROOTS
    Lifestyle brands have widened the spectrum of decorative items with stuffed animals embodying a variety of concepts.
  • 72 SELECTION
    For stores selling Hansa, the brand’s products hold a greater significance than those of any other toy brand. Hansa plush animals serve to clearly demonstrate brand and store identity.
  • 76 COLLECTORS
    Many people collect images and items featuring an animal they are strongly attached to. B looked into these animal-themed collections.
  • 81 B’S CUT
    From time to time, they almost seem to be the very image of reality.
  • 96 BRAND STORY
    Hansa Toys began in 1972 as an educational toy brand for preschool-aged children in Australia. Hans Axthelm, the founder, made a breakthrough by introducing something the saturated toy market had never seen: realistic, life-size plush toys.
  • 120 OUTRO
    Behind the success of Hansa Toys lies the human desire to reach out to other living beings. B looked for images of reality hidden in daily life.



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